What we told about

As the CEO of Fidelo Brazil Agency, I've spent the last two years helping over 200 clients boost their customer retention with the Boomerang loyalty platform. Our journey began with a simple insight - every business needs a way to keep their customers coming back. Boomerang offered the perfect solution.

To grow our agency, we focused on targeting the right clients. The fast food industry was a natural fit, as restaurant owners already understood the importance of loyalty. We also found success with retailers in the beauty and sunglasses verticals. The key was to match the right loyalty program to each client's unique business model and goals.‍

Our success didn't come overnight. We started by going door-to-door to understand our clients' pain points. These conversations helped us refine our sales pitch and become more effective. The turning point came when we began targeting franchises, allowing us to close deals with dozens of locations at once.

Throughout this journey, we've maintained an impressive retention rate of over 90%. Most of the clients we've lost were due to internal issues, not problems with Boomerang. The platform is intuitive and easy to use, requiring minimal ongoing support.

For other agencies looking to succeed with Boomerang, I recommend doing your homework on the client, investing in your own branding, and developing strong case studies. During the sales process, be prepared to address common objections around the need for a loyalty program, how it complements existing marketing efforts, and what sets Boomerang apart.

Our focus is always on highlighting Boomerang's unique value proposition. It's more than just a loyalty program - it's a tool for increasing customer lifetime value, collecting user data, and building long-term relationships. Our clients love seeing the tangible impact on their retention rates and bottom line.

Looking ahead, my goal is to double our business by the end of the year. But I believe the potential for growth is limitless. With Boomerang in our toolkit, I'm confident we can continue to deliver real results for our clients and expand our impact in the years to come. The key is to stay focused on providing value and never losing sight of the end goal - helping businesses thrive by building deeper customer connections.

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